The Story Behind Marvelous
“We built something that would – make it relatively inexpensive and easy for folks to get these kinds of platforms off the ground without having to hire an in-house tech team.”
In today’s introductory episode we bring you the story of how we- Marvelous founders, Jeni Barcelos and Sandy Connery- built our brand in the wellness industry, starting way back in the winter of 2013.
Learn about the challenges of being the ‘OG’ streaming platform within the wellness industry, the many unique offerings by the brilliant creators on our platform, along with the exciting plans we have coming up!
Key Points From This Episode:
What inspired us to found Hey Marvelous.
The moving story behind our first meeting at a tech training program in 2013.
Why Jeni was intent on starting a software company in the yoga space.
How we created the first online streaming platform for the wellness/yoga industry.
What it was like being disruptors in the industry and the early adopters that inspired us.
The resistance we faced from the industry at the start of the journey.
How we educated the public on the benefits of this new tech and how to use it.
An overview of how the wellness industry has shifted since 2015.
Recognizing that in-person work in the wellness industry is still very important.
How the COVID-19 pandemic accelerated online business trends.
