Stop Obsessing Over Community Engagement
In this YouTube series, we’ll provide short, actionable, online business-building tips for wellness creators.
We’ll talk about frequently asked questions that we receive as the co-founders of Marvelous and as two women building businesses on the internet for the last 10 years.
In this episode we discuss one of the most common complaints among online creators- lack of engagement in their communities.
We explore the concept of engagement, question its significance and provide insight into why creators may not see the engagement they desire.
We also highlight the differences in engagement dynamics between various types of programs, such as courses and memberships, and offer strategies for fostering meaningful interaction within these communities.
Key Points From This Episode:
Challenging the notion of engagement as a measure of success
How to build purposeful community
Understanding audience behavior
Engagement strategies
Intentional community management
Resources: